Panther
Panther, a new startup in the remote hiring space, was partnered with to develop a visual identity that would guide the company through launch and beyond. Panther’s work is compelling, so a brand that could match the strength of the product was a necessity.
⌙ UI, UX, Strategy, User Research
⌙ Desktop, Web
Secondary, Still Cool
Sometimes, multiple ideas see the light of day. With a strong set of secondary marks to choose from, the team at Panther ultimately decided on the “Panther” script. The mark was refined and shipped, adding another dimension to a solid brand design.
Collateral
Direct mailers, advertisements, and conferences meant the brand needed to live far beyond an online presence. A full set of collateral was created to equip Panther across both digital and physical touchpoints.
Seeing a brand come to life across a wide range of applications is equally exciting for the client and for the work itself. It is also a powerful way to test a brand’s endurance across different form factors and mediums.
